Webinar Description:
In today’s rapidly evolving maintenance field, it’s easy to get swept up in conflicting opinions and diverse practices, especially when discussions around maintenance basics and standards are trending online. This webinar addresses common misconceptions in maintenance definitions, classifications, and approaches, which often lead to confusion, inefficiencies, and ineffective maintenance strategies. Whether you’re a seasoned maintenance manager or new to the field, this webinar will provide you with the insights and tools to elevate your maintenance approach.

Learning Takeaways:
1. The true definition of maintenance according to standard and why it matters for professional growth.
2. Understanding and applying the correct types of maintenance, not just as classifications, but as essential foundations for what is built on maintenance types.
3. The risks of creating parallel standards and the importance of adhering to established guidelines like EN 13306 and SMRP.
4. Recognizing the limitations of AI in technical content creation and the value of expert knowledge in preventing misinformation.

Presenter Name: Ahmed Said Kotb

Presenter Bio:
Industry Expert with Real-World Expertise:
• Over 36 years of experience in Maintenance, Reliability, and Asset Management.
• 26+ years in Oil & Gas, including extensive experience with EPC Mega Projects.
• Led one of the largest Asset Management System implementations globally.

Proven Trainer and Knowledge Leader:
• Certified Maintenance and Reliability Professional (CMRP) and ARP A.
• Published author contributing to the reliability community.
• Experienced international trainer delivering courses, workshops, and webinars worldwide.

Focus on Practical Application:
• Simplifies complex topics for real-world application.
• Emphasizes adherence to global standards and best practices.